Marketing Committee

The Marketing Committee is responsible for overseeing all GGW marketing and public relations initiatives.

  Tiffany Sides currently serves as the Executive Director of Marketing Operations for Station Casinos. In this role, she leads the corporate marketing initiatives for all Las Vegas brands to include promotions, rewards programs, guest feedback and direct collaboration with all property Directors of Marketing. She joined Station Casinos in January 2016 and has worked with three other gaming companies in Las Vegas over the last 12 years. Tiffany obtained her Bachelor of Arts in Sociology from the University of California, San Diego and enjoys volunteering with various organizations throughout Southern Nevada including U.S.VETS, Global Gaming Women, The Junior League of Las Vegas, HELP of Southern Nevada, The Smith Center for the Performing Arts and The University of Nevada, Las Vegas.

Anika Howard is the VP Brand & Digital Marketing for Foxwoods Casino ResortShe joins the GGW Board with close to 20 years of experience in the gaming and entertainment industries. Her focus is innovation and transformative technologies. She continues to advocate for using technology to create compelling and engaging customer experiences. Prior to joining IGT, Anika founded and managed a boutique interactive agency – AHA Management and Consulting, Inc.  She provided consulting services to Northstar Lottery Group and launched the first US based iLottery solution for the Illinois Lottery.   As an executive for IGT she’s led several ground breaking initiatives for iLottery, iGaming, Mobile and Interactive. 

Kristen Fulmer

Kristen Fulmer currently serves as the Director of Marketing at Marketing Results, Inc.  She originally joined MRI in 2005 as a Production Coordinator.  In her current role, Kristen assists casino clients in promotions, advertising, players clubs, player development, database marketing and campaign management.  In 2013 she left to pursue an opportunity at HeBS Digital where she provided website marketing services and direct online channel strategic initiatives for the hospitality industry. She returned to MRI as Director of Marketing in 2014.  Kristen is a graduate of Providence College and holds a Bachelor's Degree in Marketing. She is an Active member of The Junior League of Las Vegas and a member of the Girls on the Run Las Vegas Young Professionals Board.

 Adrienne Hester

Adrienne N. Hester is a Marketing, Communications, and Brand Development Consultant. She owns TwoGirlsConsulting (2GC), a boutique firm with a history of developing successful integrated marketing campaigns since 2008. Adrienne brings 19 years of experience in the publishing, lifestyle, nonprofit, hospitality, and gaming sectors, in all sides of external and internal communications in corporate, entrepreneurial, and philanthropic settings, including brand launches, and brand concept re-imaging. She is a proud citizen of the Muscogee Creek Nation with a B.A. from the Greenspun School of Communications from the University of Nevada, Las Vegas. Dedicated to her community, she volunteers her time helping to prepare the next generation of leaders, especially those in underserved communities between several organizations as a member of the Las Vegas (NV) Chapter of The Links, Incorporated, Theta Theta Omega Las Vegas Chapter of Alpha Kappa Alpha Sorority, Incorporated, Top Ladies of Distinction Greater Las Vegas Chapter (TLOD), and United Way of Southern Nevada as a member of the marketing committee.

Melissa Landsman Puckett

Melissa Landsman Puckett is the Co-Founder and Media Director of Thomas Puckett Brand Communications, a Las Vegas-based ad agency with deep roots in the gaming industry. Melissa’s insights on virtual operations have guided the agency through two decades of outstanding performance built on out-of-office collaboration, much to the personal satisfaction and delight of all agency team members. She has direct experience with all aspects of the company’s operations, and is instrumental in its unique, organic client services structure. She is a stellar project manager who functions with great poise, intelligence, diligence and outstanding communications skills. Melissa holds a B.A. in American Studies from the University of Maryland, with minors in Psychology and Journalism. She lives every day as an active example the work/life balance she advocates for the entire Thomas Puckett team of collaborators.

 Committee Members:

 

  • Paul Speirs-Hernandez
  • Emily Wofford